Mark Loveys

I have to be careful about what I say about Datasquirt because it’s a publicly listed company on the Australian stock exchange (ASX:DSQ) and being a non-executive director and chairman, there are strict rules about what I can and cannot say, without making an announcement to the ASX.

What I can say is as follows; 🙂

Firstly, I have to say that Datasquirt is a cool company, made up of people who are passionate about what they do. Datasquirt’s product is called CONTACT and it’s a SaaS, Web deployed Communications Console for Corporate Businesses to enable their Contact Centers (formerly Call Centers) to interact with their customers, suppliers or staff using SMS text, Instant Messaging, email, fax etc.

I was one of the founders of Datasquirt and so my involvement dates back to when the company started up in 2001. This was soon after I (and some of the other Datasquirt founders) sold our previous business, Exonet.

In the early days we did a lot of experimenting to see how SMS Texts could be used for business purposes. After several years of building custom SMS applications for various industry verticals, we started to see what common functionality everyone wanted and realized that all the big customers had Contact Centers – so we designed and built CONTACT as a product to satisfy this market need.

Being web deployed, CONTACT can be run from any browser on the Internet, so requires minimal effort by the customers’ IT departments to get it up and running. The product integrates with the customer’s internal databases such as CRM, ERP etc and has advanced logic algorithms to pre-process messages automatically and/or distribute them to applicable call center operators. Templates and automation facilitate a speedy response to incoming messages and advanced reporting functions enable all types of reports and analysis – including the types of reporting normally expected in corporate contact centers.

In today’s world of advanced and instant world-wide communications, it is more important than ever for businesses to engage with the new communication technologies and new social media types like Twitter, Linked-In, Facebook etc. Accordingly, these are exciting times for Datasquirt and its product CONTACT which empowers corporate business customers to communicate directly, instantly and intimately in the new communications age!

Watch this company this year!

www.datasquirt.com